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Why is (good) real-time information so important?

Published on September 17, 2018
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You are probably reading us on your smartphone, right? We currently live in a society in which digital users do not resign themselves and increasingly demand new features that can better and faster meet their technological needs. 

We can’t deny that mobile phones have changed the way we communicate, but smartphones have gone deep into our daily lives, since now we can have almost everything we want it available with the tap of a finger. Plus, users demand the networks, the devices and the new technologies to work properly and fast, there is no time for system failures: the new digital user is not willing to wait anymore! 

Nowadays, users assume technology is ready for us, actually, they are already demanding real-time services. 

We all have purchased, at least once, some products online, and we usually want to track our order step by step, but… wouldn’t it be better if we could know exactly when the delivery guy is going to arrive to our door? 

Currently any taxi app allows us to see in near real time where every car of the fleet is, and they can estimate how long it will take for any of them to reach us. Wouldn’t it be great if this same technology would be applied also to the delivery services? 

All these apps always require good real-time communication systems that ease the improvement of Customer Experience. Thanks to predictive models based on telecom Users Experience, delivery companies can make it! 

Same happens when we speak about telcos. They also want to know how good their service performance is. MedUX provides them with objective information about how their services are perceived by their customers, which gives them enough insights to detect incidents at the end-user service level (think "WhatsApp is down", "Google is slow"), compare themselves against competition, reduce calls to their Call Centre, improve churn and their Customer Experience. 

Do you want to know more about how you can get a global and real-time view on the quality of the Users Experience of your service? Contact us at info@caseonit.com and we will help you increase the success of your digital business!

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